KTM Consulting Pvt. Ltd. is an education and migration service provider that was started by an energetic and young team in 2014 with the sole purpose of giving students the most exhaustive educational strategy services possible. The company offers comprehensive counseling services, test preparation classes, and visa assistance for students who want to study and live abroad.
The Challenge
KTM Consulting wanted to revamp their website to reflect their brand identity, showcase their success stories, and reach a wider audience. They also wanted to make their website more accessible and user-friendly for their diverse and global clientele. They needed a web design agency that could understand their vision and deliver a high-quality website that met their goals and expectations.
The Solution
Buzzketing, a web design agency that specializes in creating websites that are engaging, responsive, and effective, took on the challenge of designing and developing the website for KTM Consulting. Buzzketing followed a four-step process to create the website:
- Discovery: Buzzketing conducted a thorough research and analysis of KTM Consulting’s business, target market, competitors, and existing website. They also interviewed the client to understand their needs, preferences, and objectives. Based on the research and analysis, Buzzketing created a project brief, a sitemap, and a wireframe for the website.
- Design: Buzzketing designed the website using the client’s logo, color scheme, and typography. They also created custom graphics, icons, and images to enhance the visual appeal of the website. They used a clean and modern layout that highlighted the client’s services, testimonials, and achievements. They also ensured that the website was consistent, coherent, and compatible with different devices and browsers.
- Development: Buzzketing developed the website using WordPress, a popular and powerful content management system (CMS) that allows the client to easily update and manage the website content. They also integrated a language translator feature that enabled the website to be translated into multiple languages, such as English, Nepali, Hindi, Chinese, and Arabic. This feature made the website more accessible and user-friendly for the client’s international customers. They also implemented SEO best practices, such as keywords, meta tags, and sitemaps, to optimize the website for search engines and increase its visibility and ranking.
- Delivery: Buzzketing tested and reviewed the website for functionality, performance, and usability. They also provided training and support to the client on how to use and maintain the website. They launched the website and delivered it to the client, along with a detailed documentation and a feedback form.
The Result
The website that Buzzketing created for KTM Consulting was a success. The website received positive feedback from the client and their customers. The website also achieved the following results:
- Increased traffic and conversions: The website attracted more visitors and generated more leads and inquiries for the client’s services. The website also had a lower bounce rate and a higher retention rate, indicating that the visitors were engaged and interested in the website content.
- Improved brand awareness and reputation: The website enhanced the client’s brand image and credibility, as it showcased their expertise, professionalism, and achievements. The website also increased the client’s exposure and recognition in the education and migration industry, as well as in different countries and regions.
- Enhanced customer satisfaction and loyalty: The website improved the customer experience and satisfaction, as it provided them with relevant, useful, and updated information. The website also made it easier for the customers to communicate and interact with the client, as well as to access their services. The website also fostered customer loyalty and trust, as it demonstrated the client’s commitment and value to their customers.
